Be yourself – and stand out
All companies have a visual identity. The public face should differentiate, positioning, create recognition and understanding of what the brand stands for. The difference lies in how well the identity fits what the company wants to signal and how intentional it is used. At DESIGN CONCERN we can help you to work strategically and intentionally with your logo and visual identity, so both aspects will be strong assets in your marketing.
Get a logo that works – for decades
We will start with the logo as the centre of visual identity. A good logo conveys the characteristics of the company or product it represents. We want the logo to be original, graphically strong both in regards to colour and design. It is important not to choose a design with a short term design phenomenon, but a design with a more long term character.
We also design names
Companies may – of different reasons – outgrow a name. DESIGN CONCERN can help you develop a new name, where roots and future strategies are thought through.
Remember the thread in your work
If your branding has a thread you will appear more professional. In practice it can be quite a challenge to control and therefore we can warmly recommend getting a design manual. The use of your logo is clearly defined in everything from business cards to letters, signs, packaging, cars, brochures, websites etc.
"DESIGN CONCERN has been very helpful in listening to our wishes and understanding our expectations. Our new graphic identity expresses who we are professionally, and the design boost has developed our company even further.”